Frank mason robinson biography

  • Frank Mason Robinson was an important early marketer and advertiser of what became known as Coca-Cola.
  • Frank Mason Robinson (September 12, 1845 – July 8, 1923) was an important early marketer and advertiser of what became known as Coca-Cola.
  • Frank Mason Robinson (1845 Corinth, Penobscot County, Maine – 1923 Atlanta, Georgia), 1886 yılının Mayıs ayında Atlanta, Georgialı eczacı Dr. John S. Pemberton.

    • •

    Frank Mason Robertson

    Frank Mason Robinson (1845 Corinth, Penobscot County, Maine – 1923 Atlanta, Georgia), 1886 yılının Mayıs ayında Atlanta, Georgialı eczacı Dr. John S. Pemberton tarafından geliştirilen alkolsüz içecek Coca-Cola'nın isim babası ve ürünün halen kullanılmakta olan logosunun üreticisi.[1]

    Dr. John S. Pemberton'ın muhasebecisi iken el yazısı konusundaki amatörce fakat üstün olan yeteneğini kullanarak günümüzün enstaka tanınmış logosunu tasarladı. Bugün dünyanın ett değerli markası olarak kabul edilen Coca Cola'nın ilk kez 1886'da kullanılan veciz sloganıNefis ve Serinletici sözünü de üretmiş olan Frank Robinson, iki C harfi kullanarak skönhetslära bir görüntü ortaya çıkacağını düşünmüş ve Coca Cola'nın bugüne kadar değişmeden gelen amblemini kendi el yazısıyla çizmiştir.

    Kaynakça

    [değiştir | kaynağı değiştir]

  • frank mason robinson biography

    • •

    FRANK MASON ROBINSON: THE MAN BEHIND THE COCA-COLA LOGO

    “Call it Coca-Cola”

    —Frank Mason Robinson

    ‍

    In 1886 Atlanta, pharmacist John Pemberton created Coca-Cola.

    His bookkeeper, Frank Mason Robinson, named the drink and designed its flowing script logo.

    Robinson's logo and name for Coca-Cola captured the moment when the South was reinventing itself and a new beverage industry was taking shape.

    ‍

    A CRITICAL ASSOCIATION

    ‍

    Frank Mason Robinson was hired as Coca-Cola’s first employee and bookkeeper.

    However, Robinson would soon go beyond the numbers.

    He watched customers' faces light up when they tasted the drink at Jacobs' Pharmacy, where Pemberton first sold Coca-Cola for 5 cents a glass.

    While Pemberton mixed ingredients in his kettle—experimenting with coca leaves, kola nuts, and other flavorings—Robinson designed the business strategy.

    He suggested the name "Coca-Cola" and crafted its distinctive script logo in flowing Spencerian

    •

    1. Frank Mason Robinson Frank Mason Robinson (1845 in Corinth, Maine – 1923 in Atlanta, Georgia), was an important early marketer of what became known as Coca-Cola. As a young man he was in Iowa where he married Laura Clapp. In 1886 Frank Mason Robinson settled in Atlanta, where he was secretary and bookkeeper for the Pemberton Chemical Company. Frank Mason Robinson gave the formula the name Coca-Cola writing the name in Spencerian script which was popular with bookkeepers of the era. 2. Rob Janoff Rob Janoff is a graphic designer of corporate logos and identities, printed advertisements and television commercials. He is probably most famous for his creation of the Apple logo. In 1977, he worked for Regis McKenna as an art director and was tasked to design the logo for Apple Computer, creating an apple with a bite out of it. He also created ads and printed materials for Apple. Later he also did design work for both IBM and Intel. 3. David Shen David was the Vice President of th